“Uralskaya Exportnaya Kompaniya”
To develop packaging design for upper medium class chocolate candy.
Manual production, often used in famous European confectioneries, hand-filled label.
The design centers on the idea of the description of the product by the master himself. He addresses the customer directly. Hand-drawn fonts further develop the idea of manual production. They bring pleasurable emotions, such as warmth and lightness.
Creative Director: Artem Shutov
Copywriter: Dmitriy Ardeyev
Designer: Olga Mosina
Account Manager: Daria Medvedeva
Awards:«Best Package of Month» ADME.RU (November, 2013)