The packaging design evolved from the title of the series — "New Year's Stories". Our stories have their own charming characters: the white bear, sleeping peaceably in the New Year's Eve, and the "festive" moose, dressed as a Christmas tree. Funny "New Year's Stories" illustrations raise a smile and create the appropriate pre-Christmas mood and drive us away from the hassle back to our childhood. We can find the small stories inside the package as well — on the magnets put in the box.
Awards: Short-list «Idea» 2012, «Label and Packing» categoryShort-list «Kiev International Advertising Festival» 2011, Package Design