26.01.2020
"EVERLASTING" KITCHENWARE MYRON COOK
From a quality mark to modern packaging
Team of Brandiziac agency has finished working on a packaging design for the cast-iron cookware range Myron Cook. The client gave us a challenge - to develop a brutal, "masculine" design.
The history of cast-iron production and of hard liquor gave us an idea. The label at the bottom of kitchenware resembles an old quality mark, and black and white colour range, font style and the positioning of text on the packaging refer to the traditions of whiskey and scotch design.
Such patterns of the elements' combination create an image of a reliable, durable, time-tested product.
Case
The history of cast-iron production and of hard liquor gave us an idea. The label at the bottom of kitchenware resembles an old quality mark, and black and white colour range, font style and the positioning of text on the packaging refer to the traditions of whiskey and scotch design.
Such patterns of the elements' combination create an image of a reliable, durable, time-tested product.
Case