18.04.2013
White. Square. Objective.
On April 17 began the work of the jury within the framework of the international festival of marketing and advertising “White Square” in Minsk (Belarus).
Olga Mosina, art director of Brandiziac agency, is currently taking part in the work of the jury of graphic and communication design: “In total, the jury considered about 370 works. There are very strong, interesting works, there are also quite weak ones. I would like to note that in the process of discussion there was no pressure of authority. Each participant, if he liked something in his work, defended and argued his point of view, others always listened, all works were evaluated from professional positions, objectively”.
About 1400 works were submitted to the festival in 13 contests and 128 nominations. The award ceremony with the announcement of the results of the contests will be held on April 20. The festival traditionally presents a large-scale training program for the participants, the main speakers of which are such experts of the communication market as Mario Mendacarz (creative director in the field of brand design Brandia Central, Portugal), Sergio Spaccavento (Associate Creative Director BCUBE Publicis, Italy), Pablo Alzugaray (CEO Sheckelton, Spain), Igor Ganzha (Director of LMHconsulting, Russia), Hristo Kaftanjiev (Professor of Sofia University, Bulgaria) and others.
About 1400 works were submitted to the festival in 13 contests and 128 nominations. The award ceremony with the announcement of the results of the contests will be held on April 20. The festival traditionally presents a large-scale training program for the participants, the main speakers of which are such experts of the communication market as Mario Mendacarz (creative director in the field of brand design Brandia Central, Portugal), Sergio Spaccavento (Associate Creative Director BCUBE Publicis, Italy), Pablo Alzugaray (CEO Sheckelton, Spain), Igor Ganzha (Director of LMHconsulting, Russia), Hristo Kaftanjiev (Professor of Sofia University, Bulgaria) and others.